Google is constantly evolving to cater to the complexity of human search behavior— Lefko Digital keeps pace with all changes updates. we don’t believe in using generic SEO formulas. We take time to understand your business and your goals before engineering results-oriented campaigns that boosts your rankings.

In its early years, Google only made a handful of updates to its algorithms. Now, Google makes thousands of changes every year. Most of these updates go completely unnoticed. However, on occasion, the search engine rolls out major algorithmic updates that significantly impact the SERPs such as: YMYL (your money of your life) EAT (expertise, authority, and trustworthiness), Fred, Intrusive Interstitials Update, Mobilegeddon, RankBrain, Panda, Penguin, Hummingbird, Pigeon, Payday, EMD (Exact Match Domain), Page Layout Algorithm.

Standard websites may look shiny, if the SEO marketing smarts are not cooked in at design time, then you will be running the marketing race with a wooden leg. Or at the very least, faced with going back to the drawing board and wasting a whole load of time and money.  Let Lefko Digital build or redesign your website right from the beginning.